Firmware Engineer - Integrated Connected Products
📌Waterloo, WI, United States 🇺🇸
⏱︎ full-time
🧙♂️ senior
Trek is an awesome place to work, with amazing benefits for all employees. We build only products we love, provide incredible hospitality to our customers, and change the world by getting more people on bikes. When you’re on our team, you’re taken care of, encouraged to learn and grow, and given lots of opportunities to do so. Give us your best, and we’ll give it right back. Sound pretty sweet? Then come join us!
Job Description
development team to the next level. This position would involve collaborating with a team to develop hardware and firmware on production and R&D projects.
This position will be located at our HQ in Waterloo, WI
Technical Job Requirements:
- 5+ years’ experience developing hardware and firmware for consumer electronics products.
- Circuit design with linear and switching voltage regulators.
- Experience with low power designs
- Experience writing firmware in C/C++ including use of chip-vendor APIs.
- Experience operating oscilloscopes and other electronic measuring equipment.
- Experience with communication protocols including USB, UART, SPI, I2C, CAN, etc.
- Experience with ARM, nRF, STM32 or similar microcontrollers
- Basic understanding of controls, including PID and similar systems.
- Experience with designing within thermal management requirements
- Experience activating, debugging, and tuning features on prototype devices.
- Experience with system level testing including writing scripts for test automation.
- Ability to read schematics and collaborate closely with hardware teams.
- Generates specification documentation in accordance with the requirements of the Trek development process.
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Skilled and a methodical approach to troubleshooting is crucial.
- Proactively seeks out innovative solutions along with research and development opportunities.
- Communicates well within the cross functional teams at Trek.
- Developing design best practices within the department.
- Strong passion for continuous improvement to product, processes, and yourself
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Willingness to develop strong working relationships and communication with an international team.
- Experience with Altium is a plus.
- Design of RF products, including 2.4GHz Bluetooth, Wi-Fi, ANT+, etc.
- Brushless motor controller design
- Experience working in an Agile team environment delivering high quality work in short iterations.
- Experience with PCB design including mechanical constraints and design for manufacturing and testing
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Familiarity with compliance and regulatory testing requirements.
Bachelor’s degree in related field of study
Trek Benefits:
- Flexible and fun company culture
- Competitive health care
- PPO & HDHP medical plan options, Dental insurance, Vision insurance
- Flexible Spending Accounts (FSA)
- Free life insurance & optional term life insurance
- Competitive vacation package
- 401(k) with match and Employee Stock Ownership Plans (ESOP)
- 12 weeks of maternity leave with 100% pay
- Flexible holiday schedule – 10 company holidays
- Tuition Reimbursement up to $15,000! (Undergraduate & Masters programs)
- Employee discounts on all product
-
Deep partner retail discounts
We are an E-Verify employer.
For more information, please click on the following links:
E-Verify Participation Poster: English / Spanish
E-Verify Right to Work Poster: English | Spanish
Senior Embedded Software Engineer
@ Embedd 
What we're looking for
At embedd.it, we power hardware-software integration in embedded devices. We turn fragmented semiconductor chip data into configurable digital twins, then deterministically generate code, tests, and documentation – making integration faster, cheaper, and resilient to supply chain shocks.
We’re looking for a true legend – someone with abstract thinking and deep expertise in low-level software development. You’ll build vendor-agnostic tooling for MCU and peripheral integration to solve hardware-software integration once and for all. We work at the intersection of embedded systems, code generation, compilers, and machine learning. It’s your chance to help redefine how low-level development is done.
Responsibilities
- Drive the architecture of the driver structures and system layout
- Define scalable patterns for cross-architectural integration across bare-metal, Zephyr, Linux, and other environments
- Deconstruct complex SoC device trees and translate hardware descriptions into structured internal models for automated reasoning
- Partner with the ML team to shape data and annotation models for AI-driven data-extraction tooling
Qualifications
- 5+ years of experience in embedded systems development, including bare-metal and RTOS-based systems
- Proficiency in C/C++
- Familiarity with firmware configuration, SoC bring-up, and system-level debugging
- Hands-on experience with code generation tools, or low-level compiler/decompiler/emulator technologies
- Strong background in embedded toolchains: compilers, linkers, debuggers, and build systems
- Python or scripting for automation and tooling is a plus
- Experience with functional-safety standards is a plus
Why embedd.it?
- Dynamic, venture-backed team of engineers challenging the status quo 🚀
- Work at the intersection of embedded systems, code generators, compilers, and ML 🤖
- Unusual challenges requiring out-of-the-box abstract thinking 🧠
- Competitive compensation: cash + equity 💰
- Remote work possible 🌍
About Us
embedd.it is a UK-based startup reinventing embedded development. Our platform transforms unstructured semiconductor data into structured digital twins, enabling automatic generation of drivers, tests, and documentation. We're building a single, traceable source of truth to make integration fast, vendor-agnostic, and future-proof.
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